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Smart People Moving

Smart People Moving is one of the largest moving companies in
San Francisco, CA providing local and long-distance moving services. 

Key results

+425%

Organic Traffic

+82%

Revenue

+205%

New Leads

Services 

Web Design & Development, SEO, CRM Development, Paid Media

Location

San Francisco, CA 

URL

move.smartpeoplemoving.com

Challenges

Smart People Moving, a young moving company, faced significant challenges in their growth and success in the market. These challenges included limited online presence and reputation, poor visibility in local search results, and a lack of clear direction or plan for their business.

Solutions

Web Design and Development:

  • Designed visual appeal of the website with an attractive layout, color scheme, and font that enhances the user’s overall experience and perception of the brand
  • Ensured consistency with the overall branding of the company, including the logo, brand colors, and messaging
  • Made website navigation easy and provided a positive user experience with clear headings, bullet points, and white space
  • Optimized the website for viewing on different devices with a responsive design that adapts to desktop computers, tablets, and smartphones.

CRM System

  • Lead Management: Smart People Moving is now able to manage and track leads from initial contact to conversion.
  • Contact Management: All contact information is stored, making it easy to keep track of customer details and communication history.
  • Scheduling and Dispatching: CRM system helps to schedule and dispatch jobs to teams in an efficient and organized manner.
  • Reporting and Analytics: Smart People Moving can access detailed reports and analytics on customer interactions, sales, and other key business metrics, which helps make data-driven decisions.
  • Customer Service: The system can track customer interactions, complaints, and feedback, helping the company improve its customer service.
Solutions

SEO (Search Engine Optimization):

  • Optimized the website structure, content, and meta tags for relevant keywords to increase visibility in search results
  • Created high-quality SEO content, such as regular blog posts and infographics, to attract and engage targeted search traffic.
  • Provided ongoing maintenance and updates to keep the website current and secure.
  • Utilized advanced analytics tools to track website performance and gather valuable user data for continuous optimization and improvement.
  • Utilized the Google My Business listing on a weekly basis to maximize local visibility and reach more potential customers.
  • Optimized website speed and mobile responsiveness to ensure a seamless user experience for all visitors

Paid Media:

  • Google Ads – By implementing advanced tactics in PPC advertising, we could efficiently drive highly specific traffic to the website, boosting the chances of converting those visitors into valuable leads and ultimately resulting in more business clients.
  • Thumbtack – Our efforts on Thumbtack led to Smart People People Moving being listed in the top 3 businesses in search results.
  • Yelp – Creating a Yelp account and keeping it updated helped connect with people searching for moving services, increasing the company’s visibility and resulting in more growth. 
Reviews
❛❛ We've worked together for over three years, and I'm satisfied with their work because I trust them. They always create something new because their team always looks into the future, so they're always a few steps ahead. ❜❜ Read Full Review
Alex S.
Owner, Smart People Moving
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